This question about conversational search is about so much more than Google and it’s latest algorithm re-write, Hummingbird. It’s about why we blog and who we are hoping to reach and serve with our efforts. But hold that thought. I’ll come back to it. What exactly is an algorithm? Google’s goal is ‘to get you […]
10 rules for writing SEO optimized content
You have a website. You want to be found by exactly the people who are looking for what you have to offer. How do you do that? You start by writing a great quantity of quality, SEO optimised content. It is how you consistently let the search engine spiders know, as they index your site, […]
What is organic search engine optimization? Why business ignores it at its peril.
Organic search engine optimization (SEO) starts with the simple premise that there are three essential online ingredients: your proposition, the visitors who are searching for it and the search engines. How organic search engine optimization works and why business should take note First, the content on your website needs to communicate your proposition in such […]
Niche keyword selection – part art, part science.
For many businesses, keyword selection is a confusing process. Possibly because most businesses are multi-facetted and no one term adequately covers all that it has to offer. How do you best tell the search engines what such a complex offer is about so they send the right visitors to your site? You may be a […]
Taking the tedium out of social bookmarking
Best guestimates on Search Engine Optimization suggest that on page optimization (content that is keyword focused and can be indexed by the search engine spiders and bots) constitutes 20 percent of your SEO efforts . The balance of 80 percent is made up of off page optimization activities of which social bookmarking is but one. […]
David Jenyns – The SEO Method
In the internet marketing training/product world, there seem to be two sorts. The Hype Type Perhaps that early wave of internet entrepreneurs, who made a lot of money quickly had a communal epiphany, which resulted in them all speaking the same language. ” I was once poor, I slept in my car. Now here I […]