For example, a stranger arrives at your door and explains they’ve been sent to visit you by a mutual friend. Think Google. Would you invite them in, offer them a drink, listen to what they had to say and respond with interest? Are you a natural connector? When you’re at a networking function do you […]
Are you a matchmaker?
Ever had the truism, “it’s not what you know, it’s who you know?” trotted out by well meaning business advisors? Maybe it’s old fashioned as a sentiment now, but there remains more than a morsel of truth in it. As I remember, it was usually said with a dose of cynicism, referencing another business constant […]
Conversations with my list? A piece of cake.
Scenario One Dear list, So much has been happening, I have to share it with you . . . What? Leaving already? Please wait. You won’t regret it. Phhew, thanks for staying. Sorry? Am I selling something? No I’m not selling anything. I just want to pass on some important information . . . You […]
Why ignoring Google+ is a bad idea
Everything I am reading about getting on in Google+, is from a personal profile point of view. Take this article for example, 10 Productive Tasks You Should Be Doing On Google+ Right Now, written on Problogger by Neil Patel from Crunchbase. The article is very instructive and a must read in terms of activities you […]
Massive SEO Social Media Changes Ahead
Michelle MacPherson is something of a doyenne in the Internet Marketing World. Which means in the relatively new space of online marketing, she has been at it a lot longer than most of us. She is also something of a luminary. She has been posting on ‘social media change‘, in terms of ranking in Google […]
How not to set up a Google+ Page
In my enthusiasm yesterday to set up a Google+ page for Why You Must Blog, I got it wrong. Apparently, I wasn’t the only one around the world… This short video explains what not to do and discusses some of the controversy surrounding the launch of this beta version of Google+ pages, especially the single […]
Managing subscribers and building your list – part 3
Since outlining the intended goals for how to manage you, my subscribers and build my list to the lofty goal of 1,000, ten days ago, you’ve been very much in my thoughts. What could I do for you and your business that would really make a difference to you? What would persuade you that it […]
Managing subscribers and building your list – part 2
The scene is set for why I need to manage subscribers and build a list. Now I have started to invite folk near and far, to follow this progress. Scary! It would be alright if I had a nice, clear technical diagram of each step to manage subscribers etched into my head. Not so. Every […]
How to manage subscribers and build your list – part 1
Does this topic give you a headache? How to manage subscribers and build your list without an army of outsourcers or a parallel life in terms of time is, for many of us in small business, complex, time consuming and not always worth it in terms of our bottom line. None the less, done well […]
Using LinkedIn to network
Do you have a daily check list for using LinkedIn to network? What works and what doesn’t? How much time does it take you and is it worth it? The truth is that if you’re using LinkedIn to network on a daily basis, the benefits are exponential. It is a bit like why you must […]
