You’re not buying a website. You’re buying a desired reality When you buy a ‘website’ solution, you’re being sold what you think you want, not what you need. What you need is clarity on your best business and personal outcomes for being online. Now and into the future. What is it that really matters to you? […]
Strap in. It’s the ride of your life
Business. It’s a roller coaster, up and down like a cork in a storm. You lament one day: ‘There’s too much business’. ‘Whatever I do today, I know the small peak I scaled in the mountain of work will be topped by another tomorrow and the day after that. Crying the next: ‘There’s too […]
To blog or tell a story
‘Hold on a moment’, I hear you ask, ‘What’s the difference?’ This month’s Word Carnival is about opposing positions (the Jekyll and Hyde) in our business lives, so it might be too early in the piece to have my cake and eat it. But there we go, I shall argue that while they are different, there’s […]
A wild ideas guide. How to leverage them and not lose them.
Just before the turn of the last century –1999 – Roger, my partner in business and life, and I were watching the waves crash on the rocks at Marengo, a favourite place for reflection. We were just about to invest in our first business website and were talking with great excitement about everything we hoped […]
Blog your way out of the gulf
We’ve spoken about your health in business, but what about your mental health? This month the Word Carnival bloggers tackle “Mental Health and Your Business.” In our three decades of business, we’ve employed upwards of 50 people. I used to count how many of their names ended in ‘a’, including my own. Along with other […]
The first seven, costly business blogging mistakes
For start ups, entrepreneurs, corporate escapees and business owners (of all sizes), the question is no longer ‘should I be blogging’, but ‘how do I or we do it and do it well, or how do I or we do it better for better results? Let’s make a quick distinction here between your website and […]
The coach and the consultant
Once there was a consultant . . . and so the long story goes. The short version is this. A consultant (aka me) had all the same experience and knowledge as the coach (aka me). The coach was valued and paid appropriately, the consultant wasn’t. The difference was a lens, a book and the yellow […]
Are you a matchmaker?
Ever had the truism, “it’s not what you know, it’s who you know?” trotted out by well meaning business advisors? Maybe it’s old fashioned as a sentiment now, but there remains more than a morsel of truth in it. As I remember, it was usually said with a dose of cynicism, referencing another business constant […]
Healthy business?
Do you have a healthy business, both profit making and sharing? But what of you, the business owner responsible for the plethora of activities involved in running a healthy business? How healthy are you? The idea for this month’s Word Carnival topic came about because of the health issues of one of our much loved […]
I just hate sales
How often have you heard that comment from business owners who love what they do, but hate selling it? From the passion with which the words are uttered, it seems to be an visceral response to putting a value on what they love and then having to ask for it. That word ‘sales’ As a […]
