POTUS. Not a word but an acronym, POTUS is everywhere – in social media and most main stream media outlets as reference to President Trump, currently The President of The United States. Its recent and frequent use made me question when I had first heard it, mistakenly believing it was a newly created acronym. […]
Stuff, Jane Goodall, and the rag and bone folk
Hard rubbish day somewhere. Sad planet day everywhere. For years, hard rubbish was a joyous event. Time to get rid of stuff, spring clean and chuck out the stained rugs, lumpy mattresses, smashed plant pots, polystyrene packaging, broken electrics – fridges, TVs, washing machines, heaters, coolers – and whatever else may have reached its obsolescence date. […]
Ahead of the wave
A stride into the unknown I’ve been in business 40 years next year. Business today is like galatic outerspace compared to the redbrick suburbia in which my partner and I opened our doors in 1976. Ahead of a wave, we saw the opening of our art studio as a sign of a coming trend. As a graphic designers, […]
A dream? Or an intention?
Spring blossom. It’s enchanting. It emanates a spirit so full of life-giving potential, you want to inhale it. By the lung full. Store it to remind you when skies are leaden and the wind is bitter, that spring comes back year in and year out, and there’ll be blossom again. It is because in those winsome […]
Are you turning your back on the best tool in your communications armoury?
When I was a small girl, I had a best friend. My friend was pretty. And clever. And talented. She had perfect parents. Her grandparents were saints who cooked, played, laughed and told stories. Everyday, she did something full of joy and fun. It was fascinating and bewildering and I envied her. A lot. Every […]
The dance in our brain
‘The brain doesn’t determine what we do, it determines what we feel’. Geoffrey Schwartz. Every month, the inspiring group of Word Carnival bloggers put their hearts into a topic designed to make you think, learn something or bust some myths. You will always find some gold, so I invite you to have a fossick. The light fandango You become […]
The danger of silence
Recently, I watched this explosive talk, The Danger of Silence by a young teacher and poet, Clint Smith. He begins by quoting Dr Martin Luther King who said, ” In the end, we will remember not the words of our enemies, but the silence of our friends.” Clint’s extropolation on the danger of silence, caused […]
The scheduling tool that sells. If you blog.
Every month, a group of international bloggers drains their collective heads for all the very best of practice knowledge and expertise they have on a chosen business topic. The result is intriguing: different styles, voices and experiences. And always ideas, lines, memes, nuggets: something that will change the way you think about running your business, […]
Good blogging for business
Hello and welcome to Why You Must Blog. It was a privilege to talk to you about the importance of good blogging for your business. Bernadette Schwerdt interviews Sam Mutimer, Kylie Bartlett, Ludwina Dautovich and me on matters online at the Casey Cardina Business Expo. Blogging is a mighty topic and challenging to capture in […]
Lessons on intent from a pre-term baby and her carers
The last few months have taken our family into completely uncharted territory. The result is the birth of our first grandchild two weeks ago. A tiny but perfectly formed baby girl born eight weeks pre-term, who stole our hearts in an instant with her quiet but determined reserve. Territory in the maternity hospital has become […]